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Unit (2019)

Information on this page, including unit offerings, is from the 2019 academic year.

Standing in the Nexus: Bridging People and Networks (BUS369)

Organisational Unit Business
Credit Points 3
Description An entrepreneur is at the centre of a complex web of relationships, and success often depends on how these relationships are built and nurtured. The relationship an entrepreneur has with staff is as critical as the relationship with external stakeholders. This unit examines the role of social capital and how it enhances the effectiveness of human capital and the social network of an entrepreneur. Social media is introduced as a tool that can aid the development of social capital.
Unit Learning Outcomes On successful completion of the unit students should be able to:
ULO 01: Recognise the importance of effective human and social capital management
ULO 02: Apply effective recruitment and selection methods to ensure effective selection of a given capability profile
ULO 03: Build social capital by identifying and connecting with a network of supportive people
ULO 04: Create a social media profile as an entrepreneur
Timetabled Learning Activities 2 Hour Workshop, one per week of the semester
Unit Learning Experiences The learning and teaching approach informing the assessment and activity selection and design in this unit are student-centred, constructivist, and outcome-based (SOLO), featuring predominantly active learning strategies with tasks that are open-ended, authentic, and scaffolded.
The unit uses blended learning which combines learning online with interactive workshops. Using this combination of online and face-to-face learning provides flexibility for all students to learn anytime (24/7), anywhere (with an Internet connection) at a pace that suits their learning style. In this unit students explore concepts online prior to workshops, through videos, audio, websites, simulations, readings, quizzes, blogs and online discussions. Workshops (online or face-to-face) are interactive and use active learning such as; guided instruction (e.g. small group and whole class discussion), role plays, simulations, case studies, scenario-based tasks, problem-based tasks, project-based tasks, presentations and enquiry-based tasks.
Assessment Assessment in this unit is authentic, real-world and relevant; assessments are constructive, sequential and inter-linked; requiring students to use and engage with progressively higher-order cognitive (skill-based) processes; assessments are aligned with the desired learning outcomes; and, provide challenge, interest and motivation to learn.

This unit has four assessments, which are sequential and inter-linked:;
1. Individual Recruiting Package 30%
2. Network Map 30%
3. Presentation 30% (Supervised in class or via Skype; or BB Collaborate or Zoom)
4. Participation 10%
Prerequisites BUS221 Entrepreneurial Strategy
Appears in these Courses/Majors:
see individual structures for context
Commerce + Entrepreneurship and Innovation [Combined] (BCom)+(BEI) [New in 2019]
Management (BBus) [New in 2019]
Management (BCom) [New in 2018]
Internet Access RequirementsMurdoch units normally include an online component comprising materials, discussions, lecture recordings and assessment activities. All students, regardless of their location or mode of study, need to have access to and be able to use computing devices with browsing capability and a connection to the Internet via Broadband (Cable, ADSL or Mobile) or Wireless. The Internet connection should be readily available and allow large amounts of data to be streamed or downloaded (approximately 100MB per lecture recording). Students also need to be able to enter into online discussions and submit assignments online.


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