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Unit (2020)

Information on this page, including unit offerings, is from the 2020 academic year.

Old Media, New Media (CMS202)

Organisational Unit Creative Media, Arts and Design
Credit Points 3
Availability KAPLAN-SGP: TJA-internal, TSA-internal
Description This unit traces the ongoing transformation of media forms in contemporary culture, and critically interprets the 'new' in new and interactive media against the backdrop of 'old' media culture. Students will be introduced to established ideas in media theory, and consider how they might be applied (or not) to newer media platforms and interfaces. The unit will also consider current concepts and perspectives that are concerned with emerging media modalities, such as mobile media, participatory media, social media and gamification.
Unit Learning Outcomes On successful completion of the unit students should be able to:
1. Understand the evolution of media in terms of their impact on social and cultural practices
2. Understand the influence of media interfaces and platforms on contemporary culture, and the media environment more broadly
3. Apply key concepts, theoretical perspectives and core principles related to the field of media studies
4. Think critically about and analyse the different effects of media interfaces and platforms
5. Persuasively, cogently and coherently describe and evaluate media effects and theoretical perspectives in both oral and written forms
Timetabled Learning Activities Lectures: 1 hour/week; tutorials: 1.5 hours/week.
All offerings of this unit include the equivalent of 30 hours of structured learning.
Unit Learning Experiences The broad aim of this unit is to familarise students with the cultural, social, and technological aspects of new (and old) media interfaces and platforms. This knowledge will help students understand both the evolution and current state of media cultures. The approach to learning in this unit revolves around the exploration and application of concepts delivered in lectures and readings. Students are expected to apply a wide range of concepts relating to contemporary media through discussion in tutorials and written assessment, and will be given an opportunity to critically reflect on the impact of new and emerging media forms.
To successfully study this unit, students are encouraged to plan their study schedule, devoting set time each week to class preparation, assignments and revision. The best preparation for lectures and tutorials is completing the required and recommended reading as well as the study questions and tasks before coming to tutorials.
Assessment Assessment includes:
* Tutorial Participation - weekly discussion, activities and debates
* Concepts Test - 1 hour - students will demonstrate their understanding of key concepts in media studies and media history
* Short Essay - 1000 words - students are asked to write a logical and well-structured argument based on independent scholarly research and critical thinking
* Major Essay - 3000 words - students discuss a key issue or debate relating to the unit content. This option is for those who have a good grasp of the theoretical material and wish to extend their critical thinking and writing skills
* Transmedia Project - students are asked to design a transmedia narrative or story. This will include a practical and written component for students wishing to add to their creative media portfolio
Prerequisites CMS101 Introduction to Media Studies
Appears in these Courses/Majors:
see individual structures for context
Communication and Media Studies (BA) [New in 2014]
Internet Access RequirementsMurdoch units normally include an online component comprising materials, discussions, lecture recordings and assessment activities. All students, regardless of their location or mode of study, need to have access to and be able to use computing devices with browsing capability and a connection to the Internet via Broadband (Cable, ADSL or Mobile) or Wireless. The Internet connection should be readily available and allow large amounts of data to be streamed or downloaded (approximately 100MB per lecture recording). Students also need to be able to enter into online discussions and submit assignments online.


Unit Coordinator
Ms Jess Hardley
Associate Lecturer in Communication and Cultural Studies

e: J.Hardley@murdoch.edu.au
Unit Contacts

Ms Jess Hardley
Associate Lecturer in Communication and Cultural Studies

e: J.Hardley@murdoch.edu.au
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