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Unit (2020)

Information on this page, including unit offerings, is from the 2020 academic year.

Web Communication Professional Placement (WEB325)

Organisational Unit Creative Media, Arts and Design
Credit Points 3
Description The aim of this unit is to give selected final year students in Web Communication on-the-job industry experience to provide a practical bridge from university into the workplace. Industry placements in metropolitan or regional centres will be full-time across four weeks (or part-time equivalent). During this time students are required to demonstrate a range of skills relevant to their vocational specialisation.
Unit Learning Outcomes On successful completion of the unit you should be able to:
1. Reflect on public relations/web communication theories and practices
2. Relate theoretical concepts to professional activity
3. Evaluate work practices
4. Write more effectively.
Timetabled Learning Activities There are no timetabled learning activities.
Unit Learning Experiences The approach to learning in this unit is to offer students the opportunity to complete a professional placement and to integrate their workplace and academic learning through reflective and research-based assessments related to the placement. Learning experiences vary according to the discipline and work placement.
Assessment Assessments are designed to encourage reflection and learning around industry placement. The nature of assessment should be discussed with the academic placement supervisor in your major.
Prerequisites Enrolment is by permission of the Unit Coordinator.
Notes Students should contact the unit coordinator regarding enrolment.
Appears in these Courses/Majors:
see individual structures for context
Web Communication (BA) [New in 2014]
Internet Access RequirementsMurdoch units normally include an online component comprising materials, discussions, lecture recordings and assessment activities. All students, regardless of their location or mode of study, need to have access to and be able to use computing devices with browsing capability and a connection to the Internet via Broadband (Cable, ADSL or Mobile) or Wireless. The Internet connection should be readily available and allow large amounts of data to be streamed or downloaded (approximately 100MB per lecture recording). Students also need to be able to enter into online discussions and submit assignments online.


Unit Coordinator
Ms Maeve Berry
Lecturer in Strategic Communication

Murdoch Campus
t: 9360 7826
e: M.Berry@murdoch.edu.au
o: 450.4.067 - Education and Humanities, Murdoch Campus
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