Overview

Digital Communication combines an exciting mix of web design, digital marketing and public relations. Students will learn how to design and develop strategies for digital communication campaigns using a range of digital media including, social media, websites, mobile technology, games, video and online news media. Students will learn about conveying … For more content click the Read More button below.

Contacts

Academic Chair

Available in courses

B1344 - Bachelor of Communication / Bachelor of Creative Media
B1342 - Bachelor of Communication

Admission requirements

Entry requirements (onshore)
Entry requirements (transnational)
English language requirements

Learning outcomes

1.

Graduates of Digital Communication demonstrate knowledge of, and ability to apply principles and concepts of web communication to various contexts.

2.

Graduates of Digital Communication will develop web communication skills, both individually and in teams, by demonstrating the use of creative techniques and methodologies toward the creation of communication solutions for multiple organisations in various formats.

3.

Graduates of Digital Communication gather, synthesise and critically evaluate ideas and information from a range of sources demonstrating analytical, creative and conceptual thinking utilising a variety of methods for research and practice appropriate to the discipline.

4.

Graduates of Digital Communication recognise and work within the creative process to develop strategies for digital communication campaigns.

5.

Graduates of Digital Communication recognise that web communication plays an important role in the development and application of social and cultural communication discourse.

6.

Graduates of Digital Communication apply their skills by synthesising personal, group, industry, client and organisational viewpoints towards successful implementation of projects.

7.

Graduates of Digital Communication will take personal, professional and social responsibility by recognising the relevant and required ethical conduct and behaviour within the strategic communication industry and demonstrating capacity for working responsibly and safely.

8.

Graduates of Digital Communication recognise that their discipline works within an industry context that impacts on, and is influenced by, other disciplines.

Professional outcomes

Other information

Research areas

Technology