Overview
Students undertaking a Minor in Marketing will focus upon understanding market trends, traditional and digital marketing, and sustainable competitive strategies for products and services - both nationally and internationally.
Contacts
Academic Chair
Structure
12 credit points
Minor12 credit points
Available in courses
B1413 - Bachelor of Psychology
B1388 - Bachelor of Arts (Psychology)
B1339 - Bachelor of Science (Psychology)
Learning outcomes
1.
Demonstrate knowledge of Marketing discipline
2.
Apply Marketing knowledge in practical contexts (e.g. workplace)
3.
Exhibit effective interpersonal skills appropriate to the context
4.
Evaluate issues and problems and structure evidence-based conclusions
5.
Employ learning strategies that demonstrate intentional learning
6.
Display the capability to think across contexts
7.
Integrate knowledge of ethical issues into professional practice