Overview

To view overview information, please select an offering from the drop-down menu above.

Academic contacts

To view unit coordinator information, please select an offering from the drop-down menu above.

Offerings

MURDOCH-T3-EXT-2018-ONGOING

Enrolment rules

Enrolment in the Executive Master in Leadership, Strategy and Innovation

Other learning activities

To view other learning activity information, please select an offering from the drop-down menu above.

Learning activities

To view learning activity information, please select an offering from the drop-down menu above.

Assessments

To view assessment information, please select an offering from the drop-down menu above.

Additional information

Unit content:1. Strategic issues related to market & consumer value creation, communication and dissemination. 2. Ethical and social responsibility considerations in value creation, communication and dissemination 3. New trends and directions in market and consumer value approach