Overview

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Academic contacts

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Offerings

MANDURAH-S1-INT-2021-ONGOING
MURDOCH-S2-EXT-2019-2019
MURDOCH-S2-INT-2019-ONGOING

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Other learning activities

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Learning activities

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Learning outcomes

1.
Generate ideas using a broad range of creative thinking tools in an entrepreneurial context.
2.
Evaluate and design an innovative viable product or service concept
3.
Effectively collaborate with a range of partners across multi-disciplines including communication, project and time management skills
4.
Demonstrate ethical awareness when creating creative entrepreneurial venture propositions
5.
Communicate effectively to a range of audiences using a range of platforms

Assessments

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Additional information

Unit content:The unit content is split into five separate components each covered over a two-week period. Entrepreneurial Goals and Context • Considering innovation and why it matters. In this part of the unit, students touch upon social innovation, innovation in a global context and sustainability-led innovation, considering these in an entrepreneurial context. Identifying Opportunity • Students review entrepreneurial creativity, sources of innovation and search strategies for innovation. Finding Resources • Students work to build a business case, look at the value of leadership and teamwork, and consider the power of networks. Developing the venture • Students focus on the development of product and services, the steps needed to create a new venture, talent development and how an enterprise can be grown. Creating value • Students look at steps to help harness knowledge and expertise, business models and organisational management.