Overview

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Academic contacts

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Offerings

KAPLAN-SGP-TJA-MIXEDMODE-2025-2025
KAPLAN-SGP-TMA-MIXEDMODE-2026-2026
KAPLAN-SGP-TSA-MIXEDMODE-2025-2025
MURDOCH-S2-FACE2FACE-2025-ONGOING
MURDOCH-S2-INT-2018-2024

Other learning activities

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Learning activities

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Assessments

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Additional information

Unit content:Session Topic 1. Introduction to Media Audiences 2. Audience Research 3. Public Opinion and Audience Citizenship 4. Media Reach and Ratings 5. Media Effects 6. Audience Research Workshop 7. Audience Reception 8. Uses and Gratifications 9. Interpretation and Decoding 10. Media Fandom and Subcultures 11. Online, Interactive Audiences 12. Audience Research Presentations