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This Unit is archived with an end date of 23/04/2024

Overview

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Academic contacts

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Offerings

KAPLAN-SGP-TJA-INT-2025-2025

KAPLAN-SGP-TMA-INT-2024-2024

KAPLAN-SGP-TMA-INT-2026-2026

KAPLAN-SGP-TSA-INT-2023-2023

KAPLAN-SGP-TSA-INT-2025-2025

MURDOCH-S2-EXT-2023-2023

MURDOCH-S2-INT-2023-ONGOING

To view more information about assessments, contacts and learning activities specific to one of these offerings, please select an offering from the drop-down menu above.

Enrolment rules

Enrolment in graduate course of study.

Other learning activities

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Learning activities

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Learning outcomes

1.

Critically evaluate the relationship between culture and communications, and between strategic communication and public relations

2.

Analyse the links between socio-cultural contexts and communication practice

3.

Critically evaluate the disciplinary developments in public relations and strategic communication theory and practice from a socio-cultural perspective.

4.

Write theoretically informed essays, informed by critical engagement with a range of scholarly perspectives on public relations, communication and culture

5.

Prepare a theoretically informed and engaging presentation and participate in a question and answer session.

Assessments

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Additional information

Unit content:

• Disciplinary developments in Public Relations and Strategic Communication • Culture  • Storytelling • Globalisation • Sustainability • Nation-building • Popular culture • Gender & Diversity • Public Relations Activism