Overview

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Academic contacts

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Offerings

KAPLAN-SGP-TJA-MIXEDMODE-2025-2025
KAPLAN-SGP-TMA-INT-2024-2024
KAPLAN-SGP-TMA-MIXEDMODE-2026-2026
KAPLAN-SGP-TSA-MIXEDMODE-2025-2025
MURDOCH-S2-EXT-2021-2024
MURDOCH-S2-FACE2FACE-2025-ONGOING
MURDOCH-S2-INT-2018-2024
MURDOCH-S2-MIXEDMODE-2025-ONGOING

Enrolment rules

Enrolment in a graduate-level Information Technology course or Graduate Certificate in Business Analytics (GradCertBusAnalyt) . No specific unit prerequisites, but some familiarity with fundamentals of programming and database theory and practice would be helpful.

Other learning activities

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Learning activities

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Learning outcomes

1.

Analyse scenarios and case studies to identify appropriate analytics approaches in business decision making.

2.

Explain and give examples of the use of business analytics in contemporary organisations

3.

Demonstrate proficiency in the use of a range of relevant analytics tools and techniques

4.

Communicate findings of data analysis visually, in writing and orally.

5.

Work collaboratively to apply analytics approaches to create a business analytics environment that will support decision making.

6.

Critique business analytics outputs in terms of their relevance and effectiveness.

Assessments

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Additional information

Unit content:The unit will cover a broad range of topics based around the three primary business analytics themes; data, analysis and presentation. 1. Introduction to Business Analytics 2. Decision-Making and Support 3. Data in Business 4. Data Warehousing and 5. Business Data Analytics 6. Presentation of Data Analytics.