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This Unit is archived with an end date of 17/04/2025

Overview

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Academic contacts

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Offerings

DUBAI-ISC-TJD-FACE2FACE-2026-2026

DUBAI-ISC-TMD-FACE2FACE-2025-2025

DUBAI-ISC-TMD-FACE2FACE-2027-2027

DUBAI-ISC-TSD-FACE2FACE-2026-2026

MURDOCH-S2-FACE2FACE-2025-ONGOING

MURDOCH-S2-ONLINEFLEX-2025-ONGOING

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Requisites

Exclusion

Other learning activities

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Learning activities

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Learning outcomes

1.

Critically evaluate the rhetorical and discursive effects and ethical implications of social media.

2.

Apply key theories relevant to the study of organisations’ social media practices

3.

Research, evaluate and apply a range of methodologies for online communication, particularly social media.

4.

Develop creative and strategic solutions to communication problems, in a variety of modes, to diverse publics and stakeholders.

5.

Create a social media communication strategy for an organisation

6.

Write ethical and appropriate content for organisations for various social media platforms

Assessments

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